Exceptional comfort
1000s of hours of R&D and the best, extra long staple cotton means you'll be hitting snooze over and over.
Honest pricing
We believe that luxury should be defined by quality, not a price tag. It’s why we cut out the middlemen, to bring you better sheets for the right price.
Better business
Sleep easy knowing your sheets are ethically sourced, sustainably made and give something back to our communities. br>
Better sleep, or your money back
Try our sheets for 100 nights (and days) and if you don’t love them like we do, we’ll give you a full refund.
It’s all in the details
It's a sign
Keep an eye out for our thoughtfully placed labels that make making the bed a breeze.
Classic design
We believe in classic design and keeping things simple. Our flat sheets come with a 10cm top hem: beautifully simple.
Re-usable packaging
Our re-usable cotton drawstring bag is perfect at home or on the move.
Zero plastic
Your sheets will arrive at your door in a recycled cardboard box while our care instruction labels come on a paper bookmark. Nothing wasted here.
