Exceptional comfort
1000s of hours of R&D and the best, extra long staple cotton means you'll be hitting snooze over and over.
Honest pricing
We believe that luxury should be defined by quality, not a price tag, particularly when price is a million miles from cost. It’s why we cut out the middlemen.
Better business
Sleep easy knowing your sheets are ethically sourced, sustainably made and give something back to our communities.
Quality guarantee
Try our sheets for 100 nights (and days) and if you don’t love them like we do, we’ll give you a full refund.
It’s all in the details
Button closure
Our duvet covers have a button closure. Easy on the eye and even easier to do up.
Re-usable packaging
Our re-usable cotton drawstring bag is perfect at home or on the move.
Zero plastic
Your sheets will arrive at your door in a recycled cardboard box while our care instructions come on a paper bookmark.Nothing wasted here.
Extra-strong buttons
No more buttons lost to the washing machine. Ours are extra-strong, so they last as long as the duvet cover itself.
