Liberated luxury

True luxury products from the world’s best makers – without the luxury price tag.

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Materially Better Gifts

Beautifully made, quietly refined and always worth giving.

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The new luxury
By partnering directly with the world’s best makers and producing in small, near just-in-time runs, we cut out waste and inflated mark-ups — offering true luxury at up to 80% less. It’s luxury, but liberated.
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BESTSELLERS

Womens
Bedroom
Mens

What Others Say

  • "Rise & Fall may just be fashion's best-kept secret"
  • "A new addition to the scene and already one of our favourites"
  • "More luxurious than the price tag suggests"
  • "Top of our list for affordable knitwear"
  • "Our go-to for luxury bedding"
  • "When it comes to comfort, nothing can compete with Rise & Fall"
  • "This brand is cutting the cost of luxury homeware and we are obsessed!"
  • "Luxury while cutting price"
  • "Designer cashmere pieces at pocket-friendly prices"
  • Over 17,000 5* reviews
  • "Where the stylish set but their cut-price cashmere"
  • "I love this brand"
  • Rated Excellent, 4.7/5
  • Winner – Best Woollen Duvet
  • Best Bedding Sets
  • Best Travel Accessories (Cashmere Wrap)
  • "This is beautiful linen for the price"
  • "My number one recommendation for where to buy deep fitted sheets"

Soft Focus

Get the look

Minimal layers and subtle textures. A quietly sensual take on winter dressing that flows from afternoon to evening.

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  • Women's Cashmere Merino Wrap Jumper - Twine-[colour]-[size]-Rise & Fall
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Materially Better

Cashmere

Combed by hand each spring from Mongolian goats as they naturally shed, our Grade-A cashmere fibres are spun into an ultra-soft, durable yarn that resists pilling and delivers lasting warmth and breathability.

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Organic Cotton

Grown without harmful chemicals and made from 100% GOTS-certified extra-long staple fibres, our organic cotton is naturally soft, breathable, and strong — delivering long-lasting comfort with a low environmental impact.

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Merino Wool

Our 100% Australian Merino wool is spun from the longest, finest fibres for superior softness, breathability and strength. Naturally insulating, moisture-wicking and RWS-certified, it’s made to function beautifully year-round

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